FreshBerry’s Market Share in Middle East Now 53 Percent


Winning a sizeable market share in the Middle East is a big part of FreshBerry Frozen Yogurt Cafe’s strategy – and they seem to be doing just that. Reports just released from parent company, Beautiful Brands International, show FreshBerry ended 2012 with 53 percent of the total market share of frozen yogurt stores in the GCC Middle Eastern countries and are slated to maintain that advantage in 2013.

FreshBerry picks up market share in Middle East


Currently, there are 20 FreshBerry locations open in the GCC: four units in Bahrain, one unit in Kuwait, and 15 units in Saudi Arabia with six more stores slated to open this year. Both companies anticipate continued success for the brand and strong revenue growth due to the growing popularity of frozen yogurt in the Middle Eastern market, Rutkauskas said.

The Soup Kitchen is fast tracking development of its restaurant with a worldwide franchise deal

With a homestyle touch and made from scratch, always fresh cuisine, The Soup Kitchen, based out of east Tennessee, is fast tracking development of its restaurant with a worldwide franchise deal. The restaurant, which serves homemade soups, salads, and sandwiches, has just inked an agreement with Beautiful Brands International to market and franchise the concept on a global scale.


Q&A: Dean Bastian, chef/owner, Hard Knox Pizzeria, Knoxville, Tenn.


“I’ve always considered myself a restaurant geek and worked in foodservice during and after college,” Bastian says. He also spent a lot of time making pizza at home, experimenting with dough recipes and different cooking methods. Bastian decided to take his hobby to the next level. He purchased a book about Neapolitan pizza and then constructed a wood-fired oven in his backyard from instructions he found on the Internet so he could test run pizza recipes for friends and family.